Jools  tone of voice, identity & packaging

A range of thirst quenching juice drinks combined with little pearls, bursting with vitamins.

For such an innovative brand and playful product, Jools was looking a little tired and dusty...
Our refreshed tone of voice, identity and packaging brings a fresh twist to the playful pearls of goodness!

Dick&Dave | Jools
Dick&Dave | Jools
Dick&Dave | Jools

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identity & packaging

Dick&Dave | Jools
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